Perlabra!

Blippo bold (and why America is graphically eff'd)

So, I'm sitting here going through twitter tonight when I see an intriguing tweet posted by Typophile which simply reads: "Blippo bold? Why America is graphically eff'd. (Caution strong language.)" So, I click on the video and I was simply wowed, mainly because of my own recent frustrations built around this topic.

Ok, so, this is Aaron Draplin, of Draplin Design Co. and this is a small clip from a new mini-documentary that he and Jess Gibson are working on together. I can't wait to see the entire finished piece. Enjoy.

America Is F*cked.......(Graphically at least) from Jess Gibson on Vimeo.

Sol Sender interview on the Obama logo development

Sender LLC principal, Sol Sender directed a team of designers that created the defining symbol of Obama's 2008 campaign. The assignment begin in late 2006 when Sender was was hired by MODE, a Chicago-based motion design studio with a relationship with chief campaign strategist, David Axelrod.

Sender is now a strategist with VSA Partners and there is a great video interview I found on their site where Sender shares his story of how the Obama '08 logo was concepted and the strategy behind it. To make this even better — (because I have yet to see this in other articles) he even walks us through the other rounds of logos that did not make the cut.

part 1:

part 2:

Sense the World logo re-design

Thanks to the wonders of Facebook, I was contacted by an old friend from Colorado who has just recently, alongside his wife and good friend, started an amazing non-profit organization, Sense the World. The concept is both brilliant, yet simple by distributing donated goods (associated with the below "senses" ) to the poorest regions of the world.

"Hearing" - hearing aids
"Sight" - eyeglasses
"Taste"  - toothbrushes, toothpaste & vitamins
"Smell" - shampoo and soap
"Touch" - latex gloves, first aid kits and sewing kits

I was asked to take a look at their current logo for a re-design that could be used to visually represent what Sense the World stands for. Their main request was having a human form built from the symbols that represent the 5 above senses and my primary goal/challenge was to not have the use of too many elements and colors distract from the primary message/name of the organization.